Business Analytics

Now Accepting the First Business Analytics Majors for Fall 2026

Don't just study the future of business, help define it. Beginning in fall 2026, you'll have the opportunity to be among the first Baylor students to complete this exciting new major.

The Business Analytics major prepares students to use data, technology and analytical tools to make informed business decisions. This major is available as a second major only and must be paired with another Hankamer School of Business major.

Program Highlights

Available beginning Fall 2026
Designed to complement and strengthen a primary business major
Focuses on data analysis, business intelligence, databases, and data visualization
Integrates analytics applications across multiple business disciplines
Requires a minimum grade of C in QBA 3305

Required Courses

QBA 3306 – Statistical Models in Business
QBA 4344 – Business Intelligence
MIS 4340 – Foundations of Database Systems Development
MIS 4360 – Fundamentals of Data Visualization

Choose from one of the following:

ACC 4312 – Accounting Analytics
ECO 4312 – Business Cycles and Forecasting
MIS 3301 – Introduction to Programming
MIS 4347 – Cloud Computing
MIS 4357 – Artificial Intelligence: Principles and Applications
QBA 4355 – Data Analysis Using Excel Power Tools
MKT 4360 – Customer Analytics

View the Business Analytics Course Plan in the Baylor Catalog

For more information about the Business Analytics major, contact Victoria Grubic