• Skip to main content
  • Skip to main navigation
Baylor University Baylor University
Hankamer School of Business
  • About
    • Facts and Statistics
    • Mission and Values
    • School History
    • Office of the Dean
    • Advisory Board
    • Center for Christian Leadership and Ethics
    • Robbins Institute
    • Technology Center and Facilities
    • Attendance Policy
    • Maps and Directions
    • Contact Information
  • Undergraduate
    • Current and Prospective Students
    • Accounting and Business Law
    • Baylor Business Fellows
    • Business Scholars
    • Economics
    • Entrepreneurship and Corporate Innovation
    • Finance
    • Information Systems and Business Analytics
    • Management
    • Marketing
  • Graduate
    • MBA
    • Master of Accountancy & Master of Taxation
    • Master of Science in Business Analytics
    • Master of Science in Economics
    • Master of Science in Information Systems
    • PhD in Entrepreneurship
    • PhD in Health Research and Policy
    • PhD in Information Systems
    • Army-Baylor Program
    • Graduate Certificates
    • Admissions
  • Global Business
    • Study-Abroad Opportunities
    • Other Global Opportunities
    • Certificate in Global Business
    • Student Resources
    • Events
    • Student Experiences
    • Faculty Resources
    • About the Center
    • Support the McBride Center
  • Christian Mission
    • Mission and Values
    • Co-Curricular Programs and Resources
    • Center for Christian Leadership and Ethics
  • Faculty and Research
    • Faculty and Staff Directory
    • Faculty Diversity
    • Faculty and Staff Resources
    • Faculty Emeriti
    • Industry Relations and Experiential Learning
    • Industry Connections
    • Research Highlights
  • Student Resources
    • Team Room Reservation
    • Career Resources
    • HSB Scholarship Applications
    • Study Abroad
    • Student Organizations
    • HSB Peer Leader Program
  • Alumni
  • News and Events
    • News
    • Events
    • Baylor Business Review Magazine
    • Business Podcasts
  • Giving
Baylor BU Hankamer School of Business Faculty and Research Research Highlights
  • Faculty and Staff Directory
  • Faculty Diversity
  • Faculty and Staff Resources
  • Faculty Emeriti
  • Industry Relations and Experiential Learning
  • Industry Connections
  • Research Highlights

Research Highlights

Baylor Business Among Top Global Leaders in Entrepreneurship Research
October 15, 2025
Foster Building in Sunlight

Baylor University’s Hankamer School of Business has been ranked No. 6 in the world in the 2025 TCU Global University Entrepreneurship Research Productivity Rankings, putting Baylor among the most productive universities globally in entrepreneurship research.

Read More
Impactful Scholarship Takes Center Stage at HSB Research Symposium
April 17, 2025
2025 HSB Research Symposium

Baylor University’s Hankamer School of Business hosted the third annual HSB Research Symposium on Friday, April 4. The focus of the event centered on effective research publishing and the use of AI in research.

Read More
Social Media May Be Trapping Us in a Cycle of Loneliness, New Study Suggests
March 23, 2025

PsyPost: This article centered on a recent study by James Roberts, PhD, the Ben H. Williams Professor of Marketing, and Meredith David, associate professor of Marketing, quotes Roberts extensively to explore the results of their research which finds that social media is associated with a rise in loneliness.

Read More
Baylor Faculty Listed Among Top 2% of World’s Most Cited Researchers
November 4, 2024
Bryan W. Brooks, Ph.D., Distinguished Professor of Environmental Science and Public Health and AAAS Fellow, is Baylor University's most-cited researcher in 2023, according to a Stanford University database. Brooks works internationally on water quality, environmental contaminants and sustainability issues while actively including his students in research experiences and "real world" scenarios in the classroom

Stanford database features 43 current or retired Baylor faculty and postdoctoral researchers on prestigious most-cited list.

Read More
Audio: The Last Show with David Cooper: Crisps Around The World
October 29, 2024

The Last Show Podcast: Mentioned in this podcast about several timely subjects is research by professor of Marketing James A. Roberts.

Read More
New Study: Self-Centered People Turn to Social Media Out of Weakness, Not Ego
October 18, 2024

PsyPost: Marketing professors James A. Roberts and Meredith E. David are quoted about their latest social media study that sheds light on the motivations behind social media use among self-centered individuals, who turn to social media more out of a fear of missing out (FOMO) rather than a desire to reinforce their self-importance. 

Read More
Research Highlights the Unseen Challenges, Adaptations of Adult Daughters During COVID Upheaval for Families
September 20, 2024

Phys.org: Allison Alford, clinical associate professor of Business Communication, is quoted about her new research on “daughtering” during the pandemic and how social upheavals can both challenge and reinforce the essential work that daughters do in their families.

Read More
Audio: Innovative Business: Mapping Opportunity
August 30, 2024

Zachary Ward discusses intergenerational mobility, how research has historically viewed the topic and where he hopes his study will position it moving forward.

Read More
AUDIO: A Day off the Grid, From a Finalist of NPR's Student Podcast Challenge
June 28, 2024

NPR: James Roberts, The Ben H. Williams Professor of Marketing at Baylor and a noted smartphone addiction researcher, was interviewed by Northwestern University journalism student Brandon Kondritz for his entry in the NPR College Podcast Challenge.

Read More
What Are the Disadvantages of Mobile Phones?
June 28, 2024

Love to Know (Yahoo!): This article about cellphone usage and behavior references a study by marketing professors James Roberts and Meredith David.

Read More
Five Traits of a Servant Leader
May 31, 2024
Compass pointing towards "Leadership"

At Baylor’s Hankamer School of Business, the concept of servant leadership is central to training MBA students to make a positive impact on the world around them. Following the example of Jesus, the ultimate servant leader, requires students to think intentionally and counterculturally about how they approach leadership. 

Read More
This Common Bedtime Habit Might Be Killing Your Relationship
April 26, 2024

Huffington Post: This article about phubbing (phone snubbing) and parallel scrolling (when couples are phone snubbing each other) cites 2017 research led by consumer behavior researchers and Marketing professors James A. Roberts and Meredith E. David who found that 70% of participants said that cellphones “sometimes,” “often,” “very often” or “all the time” interfered in their interactions with their partners.

Read More
HSB Supports Faculty Research with Symposium
April 11, 2024
Faculty speaking at Baylor Research Symposium

Baylor University’s Hankamer School of Business (HSB) hosted the second annual HSB Research Symposium on Friday, April 5. The event featured discussions on impactful research, undergraduate research assistants and topical issues facing faculty at HSB. 

Read More
Setting the Standard
April 9, 2024
Three recipients of HSB Faculty Awards Spring 2024 with Sandeep Mazumder

The Hankamer School of Business (HSB) honored the 2024 recipients of the HSB Faculty Awards on Friday, April 5. Awards are given to faculty members who excelled in the categories of teaching, service and scholarship. 

Read More
How Often Do You Take Breaks From Your Phone?
April 9, 2024

The New York Times: In this article about strategies to have a healthier relationship with your devices, consumer behavior expert James A. Roberts, The Ben H. Williams Professor of Marketing, suggests, controlling your environment instead of relying on sheer willpower alone.

Read More
How To Have a Healthier Relationship With Your Phone
March 21, 2024

The New York Times: Cited in this article is research by Marketing professor James Roberts for his research and expertise on smartphone addiction and behavioral impacts on relationships.

Read More
Scholarly Impact
March 13, 2024
Three professionals looking at a computer screen with foreground reflection of computer code

Purposeful research is a key initiative for the Hankamer School of Business, where a diverse stream of high-quality research provides thought leadership and a true impact in various fields.

Read More
Want To Build Wealth? You’ll Improve Your Chances by Befriending a Specific Type of Person, Science Says.
March 6, 2024

MarketWatch: Featured in this article is research co-authored by professor of Finance Joshua Thornton on how friends influence financial well-being.

Read More
Audio: Innovative Business: Unlocking Business Potential: The Impact of Blockchain on Contracts
February 13, 2024

Innovative Business: Contractual incompleteness often leads to suboptimal investments and loss of value in supply-chain relationships. Finance professors Sophia Hu and Qinxi Wu discuss the use of blockchain technology to alleviate these concerns.

Read More
Researchers from Baylor, Notre Dame and University of Chicago Develop New Approach to Measuring Poverty Rates
January 4, 2024
Jeehoon Han, Ph.D.

WACO, Texas (Jan. 4, 2024) – The United States began tracking poverty rates in the 1960s as part of the War on Poverty. Today, the U.S. Census Bureau reports two income-based measures of poverty each year: the Official Poverty Measure (OPM) and the Supplemental Poverty Measure (SPM). However, an analysis by Baylor, Notre Dame and University of Chicago economists challenges common misconceptions about short- and long-run changes in poverty.

Read More
The 6-Day Energy Challenge
January 1, 2024

The New York Times: Cindy Wu, professor of human resource management, is quoted in this article about an energy challenge focusing on five science-backed ingredients for energy: rest, exercise, socializing, eating and finding enjoyment in your daily tasks. Wu talks about her research with Emily Hunter, department chair and professor of management, on how to feel more refreshed by taking better workday breaks.

Read More
HSB Professors Win Prestigious Prize
December 20, 2023

Four Hankamer School of Business professors earned the Georgescu-Roegen Prize from the Southern Economic Association last month. 

Read More
Economists Had a Dreadful 2023
December 20, 2023

The Economist: Research on historic estimates of intergenerational mobility between 1850 and 1940 by Zachary Ward, associate professor of economics, is cited in this article about economists’ prognostications about the economy in 2024.

Read More
The Importance of Effective Listening to Your Success as a Broker
December 14, 2023

Canadian Mortgage Trends: A report from researchers with the Keller Center for Research acknowledged the importance of effective listening as it relates to empathy and trust between a mortgage broker and clients.

Read More
How Eldest Daughters Can Start Putting Themselves First — Now
December 13, 2023

The Skimm: Alison Alford, clinical associate professor of business communication, is quoted in this article about the role of eldest daughters within a family unit. Alford actively researches adult daughters and their “invisible labor” in maintaining the unity of a family.

Read More
You Should Take More Breaks During Work. Here’s How to Make Time for Yourself.
December 8, 2023

The New York Times: Cited in this article is research by department chair of management Emily Hunter and professor of management Cindy Wu who found that people feel refreshed after taking a handful of longer workday breaks or several mini breaks.

Read More
To Buy or Not to Buy
November 24, 2023
Illustration of shoppers on a retail street wearing winter clothes with bags that say "Black Friday" and "Sale" and "%"

There can be a lot of anxiety when shopping this time of year, whether that be getting the right gift for a loved one or finding the best deal. Associate Professor of Marketing Ashley Otto discusses her research on consumer decision making and factors influencing a particular set of shoppers who are less likely to make a decision.

Read More
Audio: The Role of Christianity in Business: How Faith Can Influence Work Ethics
November 16, 2023

Finding Genius Podcast: Mitch Neubert, professor of Management and senior associate dean of Research and Faculty Development for the Hankamer School of Business and The Chavanne Chair of Christian Ethics in Business, shares how his faith plays into his research and teaching, as well as how faith holds a connection to resilience.

Read More
Audio: Innovative Business: All About Ad-APP-ting
November 15, 2023

Innovative Business: In this episode, Kellen Mrkva discusses how small changes in app design might just be the reason an app is or is not adopted.

Read More
Audio: Business Review: Silent Signals
November 6, 2023

Business Review: Jessica Stillman delves into the complexities of nonverbal communication, shedding light on psychologist Jeff Beatty's research that challenges common interpretations of body language.

Read More
When To Tell Your Employer About Your Pregnancy
October 18, 2023

The HR Digest: Offering guidance to worried pregnant employees, this article references research led by Management professor Kaylee Hackney about the negative effects of perceived pregnancy discrimination on expectant parents.

Read More
Audio: Innovative Business: Cashing Out
October 18, 2023

Innovative Business: Finance professor Brian Kim explores how, as a business owner, you want to ensure your bills are paid and your employees are cared for. After the 2008 recession, you have made sure that you have enough savings to take any hit the market throws at you. However, is there a point where you can save too much money? Find out on this month's episode of Innovative Business!

Read More
The 'Three Good Things' Approach Is the Simple Balm You Need if You're Burned Out
October 14, 2023

First for Women: This article about simple, effective ways to beat burnout cites research by Management professors Emily Hunter and Cindy Wu, who studied the benefits of taking a 10-minute workday break between 10 and 11 a.m., found that such breaks help you experience less on-the-job stress, fatigue and burnout than if you wait till lunch to take your first break of the day.

Read More
Audio: Baylor Connections: Craig Gundersen
October 6, 2023

KWBU (NPR): Craig Gundersen, Economics professor and The Jim and Tammy Snee Family Chair in Food Security, is an agricultural economist whose game-changing research examines the causes and effects of food insecurity. In this Baylor Connections, he examines approaches to the fight against food insecurity and shares the path that brought him to Baylor.

Read More
Professor Helps Accounting Research Catch Up With a Fast-Changing Economy
October 4, 2023

Phys.org: Paul Mason, associate professor of Accounting and Business Law, is a co-author on a new paper "Understanding Private Equity Funds: A Guide to Private Equity Research in Accounting" in the Journal of Financial Reporting that is intended to guide scholars through the institutional features that set private equity apart from other asset classes, and the novel research opportunities that arise from those differences.

Read More
Cashing Out
October 1, 2023
Brian Kim with a piggy bank in the foreground

Baylor Business Review: Brian Kim surveys how government regulation influences a corporation’s handling of their cash holdings.

Read More
All About Ad-APP-ting
October 1, 2023
Kellen Mrkva in front of a wall of digital screens

Baylor Business Review: Kellen Mrkva researches how the smallest of details impact the potential of consumers adopting apps.

Read More
Do You Have What it Takes?: Defining Ownership Competence
October 1, 2023
Peter Klein

Baylor Business Review: Peter Klein lays the foundation for understanding the impact of ownership competency on company performance.

Read More
The Ins and Outs of Social Media Polarization
October 1, 2023
Robin Wakefield and Kirk Wakefield in Instagram posts over a background of a phone with social media apps

Baylor Business Review: Robin and Kirk Wakefield investigate the motivations and responses to identity groups on social media.

Read More
Do Corporations Retain Too Much Cash? Evidence from a Natural Experiment
August 29, 2023

Harvard Law School Forum on Corporate Governance: This summary piece discusses the findings of published research co-authored by Finance professor Hwanki Brian Kim on whether corporations retain too much cash.

Read More
HSB Faculty Awards Announced
April 18, 2023

The Hankamer School of Business (HSB) announced the 2023 recipients of the HSB Faculty Awards this month.

Read More
Audio: Innovative Business: On Closer Inspection
April 13, 2023

A study by Michael Mowchan takes a hard look at the efficacy of measures meant to ensure public company audit quality.

Read More
On Closer Inspection
April 3, 2023
Michael Mowchan

Baylor Business Review: Michael Mowchan takes a hard look at the efficacy of measures meant to ensure public company audit quality.

Read More
Love a Brand? It Can Be a Tense Relationship
April 3, 2023
Claudio Alvarez

Baylor Business Review: Claudio Alvarez identifies "relational tensions" between consumers and the brands they hold dear.

Read More
On the Safe Side
April 3, 2023
Sara Perry

Baylor Business Review: Sara Perry studies the relationship between supervisor biases and workplace safety enforcement.

Read More
One Thing is Certain
April 3, 2023
David Dicks

Baylor Business Review: David Dicks models the correlation between new innovation and investors’ attitudes about uncertainty.

Read More
Audio: Innovative Business: One Thing is Certain
March 15, 2023

Baylor researcher David Dicks models the correlation between new innovation and investors' attitudes about uncertainty.

Read More
Baylor University's Business School Launches "Innovative Business" Research Podcast
January 4, 2023

The Hankamer School of Business (HSB) at Baylor University will launch a new podcast to promote top-tier research conducted by Hankamer faculty and students. The podcast, “Innovative Business,” will feature Business School faculty and students discussing their research on a foundational level.

Read More
Baylor Expert: Finding Work-life Balance With Remote Work
November 16, 2022

Management professor Sara Perry discusses her recent research on the challenges for remote workers looking for a healthy and sustainable work-life balance.

Read More
In the Brand Scheme of Things
October 10, 2022
Ashley Otto

Baylor Business Review: Ashley Otto explores how exposure to multiple brands makes consumers' purchasing choices easier.

Read More

More Research Highlights

Hankamer School of Business

Paul L. Foster Campus for Business and Innovation
1621 S 3rd St.
Waco, TX 76706

One Bear Place #98001
Waco, TX 76798

(254) 710-3411
About
Give
Undergraduate
MBA
Masters and PhD
AACSB Logo
Baylor BU Hankamer School of Business Faculty and Research Research Highlights
  • Faculty and Staff Directory
  • Faculty Diversity
  • Faculty and Staff Resources
  • Faculty Emeriti
  • Industry Relations and Experiential Learning
  • Industry Connections
  • Research Highlights
  • General Information
  • Academics & Research
  • Administration
  • Admissions
  • Gateways for ...
  • About Baylor
  • Athletics
  • Ask Baylor
  • Bookstore
  • Calendar
  • Campus Map
  • Directory
  • Give to Baylor
  • News
  • Search
  • Social Media
  • Strategic Plan
  • College of Arts & Sciences
  • Diana R. Garland School of Social Work
  • George W. Truett Theological Seminary
  • Graduate School
  • Hankamer School of Business
  • Honors College
  • Law School
  • Louise Herrington School of Nursing
  • Moody School of Education
  • Research at Baylor University
  • Robbins College of Health and Human Sciences
  • School of Engineering & Computer Science
  • School of Music
  • University Libraries, Museums, and the Press
  • More Academics
  • Athletics
  • Compliance, Risk and Safety
  • Human Resources
  • Marketing and Communications
  • Office of General Counsel
  • Office of the President
  • Office of the Provost
  • Operations, Finance & Administration
  • Senior Administration
  • Student Life
  • University Advancement
  • Undergraduate Admissions
  • goBAYLOR
  • Graduate Admissions
  • Baylor Law School Admissions
  • Social Work Graduate Programs
  • George W. Truett Theological Seminary Admissions
  • Online Graduate Professional Education
  • Virtual Tour
  • Visit Campus
  • Alumni & Friends
  • Faculty & Staff
  • Online Graduate Professional Education
  • Parents
  • Prospective Faculty & Staff
  • Prospective Students
  • Students
  • Anonymous Reporting
  • Annual Fire Safety and Security Notice
  • Cost of Attendance
  • Digital Privacy
  • Legal Disclosures
  • Mental Health Resources
  • Notice of Non-Discrimination
  • Report It
  • Title IX
  • Web Accessibility
 
Baylor University
Copyright © Baylor® University. All rights reserved.
Baylor University • Waco, Texas 76798 • 1-800-229-5678