How to Participate: Recruiters/Employers
For employers wishing to participate in Baylor's Internship program there are two components: finding an intern and providing meaningful work for the intern.
How to Recruit Baylor MKT Students
|Attend University Career Fairs||These are generally held in September and February at the Ferrell Center. Companies set up a booth, collect resumes, and screen candidates on the spot. Some companies also direct candidates to apply to their company's on-line system.
Register for Career Fair
|Use the Hire-A-Bear System||This is an on-line job marketplace for employers and students. Students use the system to complete a profile, post resumes and search for jobs.
Employers use the system to post jobs, search for applicants, and schedule interviews.
Career services can also query the system for applicants that meet your criteria and send you a link to their resumes. For assistance, email firstname.lastname@example.org or call 254-710-3771.
If for some reason you are unsuccessful working with career services you can contact Randy Hacker, the Marketing Internship Program Director, directly to help you.
|Setup On-Campus Interviews||Career services provides space for you to conduct on-campus interviews. One of the most efficient recruiting approaches is to screen applicants at the career fair and schedule on-campus interviews the following day. You can contact career services to reserve interview space on campus.
|Contact the Marketing Internship Program Director||You can contact Randy Hacker, the Marketing Internship Program Director, or complete the MKT internship request form. The Career Development Director can provide you a link to resumes of students meeting your criteria and will also circulate your job posting.|
How to Provide Meaningful Work to Baylor MKT Students
|Type of Work||Intern roles must expose students to a marketing environment or help them understand how marketing directly helps the business accomplish objectives. Responsibilities can be varied, but roles might include program development, project management, social media, traditional media, digital marketing, SEO, Promotions, PR, Sales, or any other marketing application.
|Internship guidance and training||Interns should have a direct supervisor to guide the student through the work assignment. Although not required, it is a good idea to provide the intern with a mentor to provide additional guidance and feedback.
|Evaluation of the intern's performance||Employers must provide an evaluation of the intern's job performance via our online evaluation form within one week of the completion of the internship. An employer's internal evaluation form is also acceptable. Problems or concerns should be reported to Randy Hacker, the Marketing Internship Program Director, immediately.
|Executive Summary/ Lessons learned presentation||Near the conclusion of the internship experiences, the interns should convert their reflections on the internship into a formal presentation with insights gained during their experience. Although the content is flexible, the presentation should include: positive experiences, opportunities for improvement, lessons learned for the future and one area within the organization that could be improved to solve a business challenge.
If your company has formal requirements for the presentation, the presentation can be customized to meet your company's requirements. Ideally, we'd like the intern to present this information to management towards the conclusion of their internship. The presentation provides the company with knowledge about the internship experience from the student's perspective and can help the company identify aspects of their own programs that are particularly good or that need improvement - often a student's fresh eye and recent education can trigger a new look at technologies that can have impact on the organization.